The Florentine Summer is dedicated to organizing cultural events and gatherings throughout the city. Every year, the goal is to create a campaign that represents the life and experience of Florence.

The visual proposal for the Florentine Summer campaign aims to capture the essence of Florence. Through illustrations, I've tried to capture the beauty and vibrancy of the city, from its center to its outskirts. I depict Florence as a city that never stops, always evolving and welcoming to all.